People
Value listening, fair dealings and respectful working relationships.
Responsible growth
Growth with care for the bigger picture.
For us, responsibility is a commitment to keep learning, ask better questions and consider the people and places connected to our industry.
Our perspective
03 / a commitmentConsider the whole.
Act with intention.
Tobacco is connected to complex questions about livelihoods, health, land and the environment. As a new company, we are at the start of our journey and are committed to approaching these questions with honesty and care.
We do not present aspirations as achievements. We intend to develop our practices over time and to be open about the progress we make and the work still ahead.
Share your perspective ↗Principles to grow by
Responsibility takes
ongoing attention.
Place
Keep the realities of Zimbabwe’s land and communities in view.
Progress
Learn, reflect and improve as the business takes shape.
Let’s begin